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Armenian bookmaker TotoGaming has embarked on a strategy of introducing considerable improvements to the omni-channel operations, especially in its provision of 사다리사이트. In the last two decades TotoGaming has evolved among the largest networks of retail operation in the region, with the company making great progress through its make an effort to provide customers with the best the market is offering. This consists of both enhanced web and mobile presence.

TotoGaming Board Chairman Suren Khachatryan explained the company puts a great emphasis on a technique of multiplying the quantity of live events and the amount of live markets per event, as it tries to satisfy growing demands of consumers for quick and reliable information.

“Quite recently we have significantly increased our in-play betting offerings,” he explained. “We have a clear look at the bright way ahead for Armenian sports betting market; therefore we focus our efforts on enriching the in-play offerings both in number and quality.”

Khachatryan said he highly appreciates the collaboration with your video content providers as IMG, Perform, Sportsman and Betradar, which enables the company to offer around 50,000 live-stream events to customers annually. “Due to high quality products of our providers, we anticipate over 30% increase of in-play betting,” he added.

TotoGaming increased its in-play coverage in Q3 to 18,000 matches monthly and aims more than 20,000 monthly by the end of the year. Khachatryan believes the next phase in broadening the collaboration featuring its providers will move the organization to a higher level nowadays in this, user-friendly gaming and sports betting world.

This coming year the company released the mobile version of their Online Sportsbook, which includes all video-streaming materials and products through the leading content providers.

Already during the first few weeks of their release, the mobile channel increased the company’s total revenue volume without cannibalising its existing online turnover.

Khachatryan commented: “We plan to follow-up with new trends in modern gaming and sports betting developments by implementing more and more innovative technologies featuring, basing our services on official data solutions to provide our customers with fast and accurate data.”

TotoGaming also places a lot of emphasis on customer service and supplies online 24/7 support services to maintain that goal. It provides also taken a ‘special approach’ to the customer experience simply by making its interface comfortable and appealing to the conclusion user, and all sorts of this within the company’s adherence towards the principles in the responsible gaming.

TotoGaming’s partners have all been keen to exhibit their support for your bookmaker’s ambitions. Freddie Longe, VP, Head of Gaming for IMG Media, commented: “We are of course thrilled to verify TotoGaming as a new partner to our premium streaming service. The collaboration will take a number of Europe’s top Football, Basketball and Tennis tournaments to Armenia. We expect ioyqow expanding our relationship with TotoGaming in the future years as they take sports betting to your more impressive range in Armenia.”

Daniel Fenner, Managing Director, UK for Sportsman, added: “Live streaming has grown to be an integral part of every sportsbook and that we are looking forward to jointly develop the very best product for TotoGaming’s customers. Our company is happy to welcome TotoGaming amongst our clients and are looking towards a lengthy and reliable cooperation.”

John Harlow, Head of Sales-Betting for Perform Group, said: “It is a good pleasure to provide TotoGaming with our Watch&Bet content, and i also anticipate forming a lengthy lasting partnership with them.”

Meanwhile Eduard Blonk, Managing Director Sales for Sportradar Digital Media AG, commented: “We are glad to possess won TotoGaming as a new partner. It’s our aspiration to supply our partners with everything required to run probably the most entertaining and informative offering within the sports betting.

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